题目内容：

    A book on etiquette （礼节） explained the proper behavior Americans should follow in many different social situations． But in modern society， it is not enough to simply know the proper rules for behavior in your own country． International travel for work and pleasure is becoming increasingly popular， which makes it necessary for people to understand the rules of etiquette in other cultures as well．

Take， for example， the etiquette required in giving and receiving gifts． Cultural differences may appear even in such simple processes． In Western cultures， a gift can be handed over to the receiver with relatively little ceremony． When a gift is offered，the receiver typically takes the gift while expressing his or her thanks． However， in some Asian cultures，the act of giving is an important aspect of gift-giving，and this process may appear confusing or frustrating to Westerners． In Chinese culture， a receiver will typically refuse to accept the gift at first， with the understanding between the giver and receiver that after being turned down several times， the gift will finally be accepted． In addition， to show respect for the receiver， it is customary in several Asian cultures to use two hands when offering a gift to another person．

After receiving a gift， tradition may demand that the person open the gift right away or， alternatively， wait before opening the gift． In many Western cultures， etiquette requires the receiver to open the gift immediately and show appreciation for the thoughtfulness of the giver． In Asian cultures， on the other hand， the gift may be accepted with appreciation and then set aside to be opened later． The gift will then be opened in private in order not to show their greed or impatience．

Another tip for cross-cultural gift-giving relates to wrapping presents， especially in choosing the color of paper used to wrap a gift． In Japan， for example， white or very bright colors are traditionally not good choices for wrapping a gift． In Japanese culture， white is the color associated with mourning and bright colors may be considered by some people to be vulgar （庸俗的）．Plain white and black are also to be avoided when wrapping presents in China， because of the relation of these colors to funerals （葬礼）． Joyful colors such as red， yellow， and pink are preferred in Chinese culture． In contrast， Europeans seem to prefer softer colors for wrapping presents． A good rule of thumb for wrapping gifts， especially for business travelers， is to travel with unwrapped gifts， and then wrap the gift with paper bought in the country where the gift will be given．

Finally， when choosing the appropriate gift to give， a good rule to bear in minds is the following： "Never give vodka to Russians， chocolate to Belgians， or beer to Germans．" It is better to travel with quality gifts from one's own region or culture． These increase the chances of being appreciated in other cultures because of their unique nature．

Culturally Appropriate Gift-Giving

Brief Introduction	We need to have a good command of proper 1.and domestic gift-giving rules because of the increasing 2.of international travel．
Western cultures	Asian cultures
How to receive a gift	•Receivers take the gift， saying "thanks" to givers．	• Great importance are 3.to the act of gift- giving． •4.the refusals， receivers finally accept the Gift， which is common in China． •Giving gifts with two hands is a way to show respect for the receiver．
When to open a gift	•Traditionally， receivers open the gift without 5.． •Givers are appreciated for their consideration．	•Receivers tend to set aside the gifts and 6.them privately later to avoid appearing  7.or impatient．
How to wrap a gift	•Softer colours are accepted by people in European countries．	•Because of negative cultural meaning， white and bright colors are not good choices of the Japanese． •Chinese people 8.joyful colours to white and black．
A good rule of 9.a gift to give	Quality gifts from one's own region or culture are more 10.to be appreciated in other cultures because of their unique nature．